22 March 2012

Unconventional ideas: David Carson and Ray Gun magazine

Although for my magazine I would like to challenge conventions and make something original, I have been advised by my teachers to make something that is conventional and sticks to social norms for my magazine genre. I have decided that if I cant make my magazine unconventional, then I will post about an unconventional magazine to show what can be done if a genre is challenged.

For this I am focusing on David Carson's magazine, Ray Gun, which was an alternative rock-and-roll magazine from the 1990's which was cancelled due to low sales. David Carson was very inventive with his covers, putting the masthead in different places and making each issue very original and different. These are examples of issues of Ray Gun:

As these covers for Ray Gun show, each issue was very different from the others, in some cases being very difficult to tell who is in the magazine. For example, on the cover on the right, you can see that the main piece is about the band Jane's Addiction, but the other artists names are spread out across the page, making it difficult to read the names. While I like the styles used in this magazine, I can understand why the magazine went out of circulation as it is difficult to tell what the magazines are on about at some points.

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